Privacy Policy

Welcome to Moonstone Digital (“we,” “our,” or “us”). We design scalable acquisition engines, client pipelines, and high-performance digital marketing solutions. Safeguarding your privacy and personal data is central to how we conduct our work.

This Privacy Policy explains how we collect, use, process, and safeguard your personal information when you visit our website at https://moonstonedigital.ca, register for our webinars, workshops, masterclasses, or industry events, submit lead generation forms (including via LinkedIn), or interact directly with our client growth team.

1. Information We Collect

We gather information directly when you choose to submit it, as well as automatically as you browse our digital channels.

A. Personal Information You Provide Directly

When you register for an event, download strategy resources, request an audit, or complete an inquiry form, we may collect the following data points:

• Identity Data: First name and last name.
• Contact Information: Personal email address, corporate/business email address, and phone number.
• Professional Background: Company or organization name, job title or business role, and country/region.
• Inquiries & Interactions: Questions submitted during registrations, survey responses, scheduled growth strategy discussions, or feedback.

B. Automatically Collected Technical Data

When you visit our site, our systems may automatically log standard diagnostic and analytical metrics:

• IP address, browser type and version, language settings, device hardware details, and operating system.
• Page views, dwell time, navigation paths, referring web addresses, and interaction metrics gathered through analytical tools and cookies.

2. How We Use Your Information

Moonstone Digital uses collected personal data for specific, lawful business purposes, including:

• Event Administration & Access: Confirming registrations, generating unique access credentials, providing calendar invites, and sending event reminder notifications.
• Follow-Up Communications & Resources: Delivering webinar recordings, presentation slide decks, implementation blueprints, and relevant follow-up correspondence in accordance with your consent.
• Growth Insights & Market Updates: Sharing insights, e-commerce automation playbooks, client acquisition case studies, and industry announcements where permitted by applicable marketing standards.
• Direct Consultations & Support: Responding to inquiries, scheduling Strategy Blueprint sessions, and delivering agreed agency services.
• Platform Optimization & Security: Analyzing website traffic patterns, debugging technical issues, and enhancing digital conversion workflows.

3. Legal Basis & Compliance (PIPEDA & CASL)

As a Canadian digital agency, Moonstone Digital complies with the Personal Information Protection and Electronic Documents Act (PIPEDA) and Canada’s Anti-Spam Legislation (CASL):

• Explicit & Implied Consent: By filling out our registration forms and selecting the “Consent to follow up” option, you grant express consent to receive event access information, session recordings, and relevant follow-up communications relating to the event topic and our services.
• Unrestricted Right to Opt Out: You have the right to withdraw your consent to commercial electronic messages (CEMs) at any time. Every automated email includes an active, one-click “Unsubscribe” link, or you may reach out directly to have your details removed.

4. Information Sharing & Disclosure

We do not sell, rent, or trade your personal data to third parties. We only share information with trusted third parties under stringent confidentiality standards:

• Infrastructure & Service Vendors: Cloud hosts, customer relationship management (CRM) software, webinar and video platforms, email distribution systems, and calendar tools that power our business operations.
• Platform Partners: Channels utilized for lead generation (such as LinkedIn Lead Generation Forms) operate in conjunction with their native privacy frameworks.
• Legal & Compliance Obligations: When necessary to comply with applicable Canadian laws, regulations, court orders, or lawful requests by public authorities.

5. Cookies & Digital Tracking

Our website uses cookies, analytics tags, and web beacons to enhance performance, assess conversion paths, and measure the effectiveness of marketing campaigns. You may modify your browser preferences to disable or reject cookies, though doing so may impact certain website features.

6. Data Security & Retention Standards

We implement commercial-grade administrative, technical, and physical safeguards to prevent unauthorized access, accidental loss, alteration, or disclosure of personal data.

Your personal details are stored only as long as required to deliver requested services, maintain business records for accounting and legal purposes, or until you submit a formal deletion request.

7. Your Privacy Rights

Depending on your jurisdiction, you have specific rights regarding your personal records:

• Access: Request details on the personal data we store concerning you.
• Rectification: Request correction of inaccurate, outdated, or incomplete details.
• Deletion: Request that your records be permanently erased from our marketing systems, subject to statutory retention mandates.
• Withdrawal of Consent: Unsubscribe from future electronic marketing communications at any point.

8. Third-Party Websites & Resources

Our website and presentation resources may feature links to external third-party sites. We do not control and are not responsible for the privacy practices or policies maintained by third parties. We suggest reviewing their privacy terms directly.

9. Policy Revisions

We may update this policy periodically to reflect operational, technological, or regulatory developments. Updated versions will be published on this page with an adjusted “Last Updated” date.

10. Contact Us

If you have questions regarding this Privacy Policy or wish to exercise your data rights, please contact our team: